To further boost the quality and efficiency of the advanced manufacturing industry in Free Trade Zone, encourage the collaboration and mutual benefit of the upstream and downstream enterprises, stabilize the supply chain of the industry chain in Free Trade Zone, and cultivate the "4+2+3" advanced manufacturing industry ecology, a column of "Specialized, Precise, Special and Innovative" is created to introduce the development achievements of "Specialized, Precise, Special and Innovative" enterprises in Free Trade Zone one by one.

   "Since the reform of mixed ownership, the operating performance of SEA-GULL has been climbing year after year, with operating income up 11% and profit up 53% in the first half of 2022, especially this year's '618' promotion, which was 47.5% higher than that of 2021.” Wu Jianjie, General Manager of Tianjin SEA-GULL Watch Group Co., Ltd. (hereinafter referred to as “SEA-GULL Watch"), expressed to the reporter that behind the remarkable achievement is the concrete embodiment of SEA-GULL Watch's active integration into the strategy of "Constructing the City by Manufacturing" in Tianjin and taking the path of "Specialized, Precise, Special and Innovative".

   Upon completion of the mixed ownership reform in 2019, SEA-GULL Watch has initiated a new development cycle with the dual empowerment of state-owned platform and private capital, and continuously stimulated the endogenous power and innovative vitality of the enterprise. With the reform of management mechanism, brand revitalization program, technical innovation program, "Movement+" strategy as well as a series of initiatives, the business performance has improved significantly and the market momentum has been enhanced remarkably.

   Driven by Innovation

   As the brilliant business card of "Made in Tianjin", SEA-GULL Watch has always devoted itself to the precision watchmaking industry, with innovation as the driving force, it has been committed to the development of high-quality movements, with the aim of achieving the top manufacturing technology in the world, and has successively conquered the three classic complicated structures of tourbillon, minute repeater and perpetual calendar. Over the past two years, SEA-GULL Watch has targeted key technical shortcomings, actively promoted technological transformation, implemented technological innovation and processing process innovation through the introduction of advanced equipment, and courageously served as the "source" of the original technology of the movement, and adhered to the development path of "Specialized, Precise, Special and Innovative" with practical actions. Currently, SEA-GULL Watch has equipped over two thousand sets of advanced production equipment and testing instruments at home and abroad, with high-end advanced equipment accounting for about over 30% of the total.

   R&D Investment

   SEA-GULL Watch has also attached great importance to investment in product development. It is learned that new progress has been made in the renovation project of the 1,600 square meters advanced production base of SEA-GULL Watch, and its newly built technology center for production, learning and research will be completed in the near future.

   Technology Innovation

   "Over the past two years, we have completed a number of process studies and engineering improvements, made breakthroughs in movement process improvement, progressive die technology innovation and equipment automation transformation, and enhanced production efficiency with lean management, thereby achieving significant growth in performance.” Speaking of technical innovation, Wu Jianjie talked with great familiarity. Furthermore, SEA-GULL Watch has launched the construction project of enterprise quality standard, established the movement quality index, and taken every step of product quality control.

   Sixty-five years ago, SEA-GULL made the first watch in China. The story of SEA-GULL has been one of the legends of the Chinese manufacturing industry, however, SEA-GULL is facing the "challenge" of how to continue to narrate the "SEA-GULL" brand story, make proper brand building and improve the brand influence. Nevertheless, two years after the mixed ownership reform, SEA-GULL has delivered a satisfactory answer.

   "Branding starts with the young children". In recent years, with the background of patriotic education base of SEA-GULL Watch Museum, SEA-GULL Watch has launched various kinds of study tours, outward bound and education training activities, especially after the "double reduction" policy (relieving the burden of excessive homework and off-campus tutoring for students undergoing compulsory education), SEA-GULL Watch has made great efforts to develop the "second classroom" attribute of the museum, so as to stimulate students' interest in learning, cultivate and enhance their practical ability and innovative thinking through exclusive activities such as creative DIY of watch parts, fun puzzles, watch assembly experience and exclusive classroom of masters. "We have extracted and concentrated the core of SEA-GULL Watch and Chinese watchmaking culture to create a cultural product that can deepen people's memory of SEA-GULL Museum, watch culture and watch industry, and also positively echo the spirit of "bravery", "innovation" and "heritage" of SEA-GULL brand. Shi Tingting, Director of the Administrative Office of SEA-GULL Watch, introduced a series of "Explore Made in China with Me" content through TikTok, Little Red Book and other official media platforms. Relying on the extensive resources of the SEA-GULL Museum, SEA-GULL highlights the unique "processing and manufacturing system" line of the factory, and presents a comprehensive account of the heritage and innovation of SEA-GULL and Chinese industry from the different profiles of "curator", "experience officer" and "caretaker", fully demonstrating the power of China.

   During the "14th Five-Year Plan" period, Tianjin Port Free Trade Zone is committed to promoting the transformation of the old and new dynamics, playing a leading role in the construction of the "innovation zone" of the pretty coastal city, providing in-depth services to "Specialized, Precise, Special and Innovative" enterprises within the zone, promoting the continuous enhancement of the innovation and scientific research capabilities of enterprises, driving the transformation and upgrading of products, and assisting more outstanding enterprises such as SEA-GULL Watch to usher in a new stage of development and to soar high in the vast landscape of Tianjin's manufacturing industry.